Through our own experience, we came to realize the traditional approach to Salesforce implementation simply wasn’t working. The entire ecosystem of the organization and desired long-term outcomes were rarely considered. Salesforce was simply bolted onto the existing infrastructure and did little to solve real business problems.
We wanted to change that:
Our vision in creating Wilco source was, and still is, to help healthcare and life sciences organizations build a true Salesforce ecosystem that enhances all other tools and delivers the desired outcomes. This can only be achieved by truly listening to understand.
Those two values – listening and understanding – have become core to our company. In fact, our name is steeped in these values. Wilco, shorthand for “will comply”, is a term used in aviation to communicate that the pilot has heard the controller’s instructions and understands everything that is being asked.